{"id":9567,"date":"2013-11-22T09:03:29","date_gmt":"2013-11-22T08:03:29","guid":{"rendered":"http:\/\/narodnilijek.com\/web\/?p=9567"},"modified":"2018-03-04T20:04:25","modified_gmt":"2018-03-04T19:04:25","slug":"stop-brzoj-hrani","status":"publish","type":"post","link":"https:\/\/www.narodnilijek.com\/web\/stop-brzoj-hrani\/","title":{"rendered":"STOP brzoj hrani!"},"content":{"rendered":"

\"STOP\"Brza hrana je jako lo\u0161a za tijelo i psihu, a pokazalo se da pove\u0107ava i depresiju. Za\u0161to onda ljudi toliko \u017eude za njom?<\/h2>\n

Prehrambena industrija razumije na\u0161 mozak daleko bolje od nas samih i naveliko iskori\u0161tava neke temeljne reakcije. Informirajte se i stanite im na kraj.<\/p>\n

Stru\u010dnjak za biologiju hrane, Steven Witherly<\/strong>, prou\u010dava \u0161to to u nekoj hrani izaziva ovisnost. U svom izvje\u0161taju Why Humans Like Junk Food<\/strong> poja\u0161njava neke skrivene mehanizme.<\/p>\n

Hrana je ukusna uglavnom zbog dva faktora<\/strong><\/p>\n

Prije svega je bitan sam osje\u0107aj dok jedete hranu, a to uklju\u010duje okus (slano, slatko…), zatim je tu miris, te osje\u0107aj koji imate kad je odre\u0111ena tekstura u ustima (meko, tvrdo, ljigavo…).<\/p>\n

Ovaj zadnji faktor je posebno va\u017ean. Proizvo\u0111a\u010di hrane potro\u0161e milijune dolara kako bi osigurali pravu hrskavost \u010dipsa ili najbolji omjer mjehuri\u0107a u pi\u0107u. Svi ti faktori zajedno stvaraju osje\u0107aj kojeg mozak povezuje s odre\u0111enom hranom ili pi\u0107em.<\/p>\n

Drugi faktor je nutricionisti\u010dki sastav hrane, sastav proteina, masti i ugljikohidrata koje sadr\u017ei. U slu\u010daju brze hrane, proizvo\u0111a\u010di tra\u017ee pravu kombinaciju soli, \u0161e\u0107era i masno\u0107e koja \u0107e uzbuditi va\u0161 mozak te \u0107ete tra\u017eiti jo\u0161.<\/p>\n

Kako znanstvenici stvaraju \u017eudnju<\/strong><\/p>\n

Dinami\u010dki kontrast<\/strong><\/p>\n

Rije\u010d je o dinami\u010dkoj kombinaciji razli\u010ditih osjeta. Primjerice, proizvod koji ima tvr\u0111u hrskavu ljusku u kojoj se nalazi ukusna krema. To \u0161to se hrska da bi se do\u0161lo do ne\u010deg mekog i ukusnog poput kreme mozak prili\u010dno uzbu\u0111uje. Na tom principu rade se mnogi slatki\u0161i i slana hrana.<\/p>\n

Izaziva ispu\u0161tanje sline<\/strong><\/p>\n

Izlu\u010divanje sline je normalno prilikom jedenja, a \u0161to hrana izaziva vi\u0161e slinjenja to \u0107e vi\u0161e plivati u ustima i prekrivati okusne pupoljke. Maslac, \u010dokolada, sladoled, preljevi za salatu i majoneza izazivaju vi\u0161e sline. Zbog toga mnogi u\u017eivaju u obroku s preljevom ili hrani koja je po strukturi sli\u010dna emulziji.<\/p>\n

Naglo topljenje<\/strong><\/p>\n

Hrana koja se naglo otopi u ustima i ‘nestane’, \u0161alje poruku mozgu da hrane nema pa i dalje jedete. Na ovom principu napravljeni su mnogi \u010dipsevi i sli\u010dne grickalice.<\/p>\n

Zanimljive kombinacije okusa<\/strong><\/p>\n

Brza hrana je napravljena tako da kombinacija okusa u njoj nikad ne dosadi, odnosno da je se ne mo\u017eemo zasititi tako lako kao kod prirodne hrane. Svaki put kad je zagrizete mozak osje\u0107a novi uzbudljiv osje\u0107aj.<\/p>\n

Sje\u0107anje na prija\u0161nje ugodno iskustvo<\/strong><\/p>\n

E tu psihologija brze hrane zbilja radi protiv vas. Mozak je registrirao da je odre\u0111ena hrana donijela u\u017eitak, pa \u0107e svaki put kad je vidite ili namiri\u0161ete po\u017eeljeti jo\u0161. Ovo sje\u0107anje mo\u017ee izazvati i izlu\u010divanje sline.<\/p>\n

‘Reprogramiranje’ je mogu\u0107e?<\/strong><\/p>\n

Ako ste se navukli na brzu hranu dobro je znati da se ipak mo\u017eete odviknuti. \u0160to budete vi\u0161e jeli zdravu prirodnu hranu to \u0107e \u017eudnja za brzom hranom biti manja.<\/p>\n

\"zdraveStrategije koje mogu pomo\u0107i<\/strong>:<\/p>\n

1. Kupujte na tr\u017enici<\/p>\n

2. U supermarketima ne zalazite u sredi\u0161nje dijelove trgovine, kupujte samo na rubovima (uglavnom je tako)<\/p>\n

3. Ne kupujte proizvode na \u010dijem se popisu nalazi vi\u0161e od pet sastojaka<\/p>\n

4. Jedite raznovrsnu hranu (mozak u\u017eiva u novim osjetima)<\/p>\n

5. Kuhajte zanimljive kombinacije zdrave hrane<\/p>\n

6. Umjesto da hranom smirujete stres, krenite u \u0161etnju<\/p>\n","protected":false},"excerpt":{"rendered":"

Brza hrana je jako lo\u0161a za tijelo i psihu, a pokazalo se da pove\u0107ava i depresiju. Za\u0161to onda ljudi toliko \u017eude za njom? Prehrambena industrija razumije na\u0161 mozak daleko bolje od nas samih i naveliko iskori\u0161tava neke temeljne reakcije. Informirajte se i stanite im na kraj. Stru\u010dnjak za biologiju hrane, Steven Witherly, prou\u010dava \u0161to to […]<\/p>\n","protected":false},"author":1,"featured_media":9568,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"enabled":false},"version":2}},"categories":[7],"tags":[2952,2953,247,2951,1098],"class_list":{"0":"post-9567","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ishrana","8":"tag-brzoj","9":"tag-hrani","10":"tag-ishrana-2","11":"tag-stop","12":"tag-zdrava-hrana"},"yoast_head":"\nIzbjegavajte umjetno i vratite se prirodi<\/title>\n<meta name=\"description\" content=\"Prehrambena industrija razumije na\u0161 mozak daleko bolje od nas samih i naveliko iskori\u0161tava neke temeljne reakcije. 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